Friday, July 23, 2010

Kabaya Hello Kitty Strawberry Milk

Hello Kitty Strawberry Milk
Press Sample

Don't judge a book by its cover doesn't really apply to candy, but maybe it should. I tend to gravitate towards Hello Kitty products, so I was really excited to see this bag in my sample package from Half the bag is Kitty's face - the candy must be good.

My expectations only got higher when I opened the bag. As shown in the following photo, the white, round candies were individually wrapped in clear plastic so that each piece looked like Hello Kitty's face. It is definitely some of the cutest and cleverest packaging I've seen since I started this blog 2 years ago.

Hello Kitty Candy

The candy was a different story. The concept was rather complex; there was a crisp and chewy outer sugar coating, then an inner layer of intensely sweet white chocolate, all surrounding a hard and crunchy strawberry-flavored center (like the center of a Gobstopper) with candy pieces inside. It was a little overwhelming, and not at all what I imagined.

Instead of tasting like milk, the white chocolate layer tasted like sugar, and pairing it with a crunchy sugar coating didn't help. The center was so hard that it hurt to chew, and the strawberry flavor was pretty typical, but it was hard to pick out from all that sweetness. It's the white chocolate layer that ruined it for me, because if it was just a candy shell around the strawberry center, I think I would have liked this candy much more.

Kitty Candy

Because the design was so clever, I rated these a little higher than I would have based on taste alone. The packaging is that cute. The candy just didn't suit my tastes at all, but one of my friends really liked them and graciously finished the bag for me.


Kabaya website

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