Wrigley's Juicy Fruit Bubble Gum

Blowing bubbles with gum is just as fun for me now as it was when I was a kid - maybe even more fun now that I know to take my glasses off first. These days, I stick to small, safe bubble blowing using boring regular gum, but every now and then it's fun to tackle the real stuff.

This Juicy Fruit bubble gum called to me in the gas station. The size and shape of the package made me think that this was a Bubble Yum or Bubblicious product, but it's actually from Wrigley, who also makes the regular Juicy Fruit gum. That does make more sense.

Man, this was a large piece of gum. It was soft and very chewy, but I felt like a chipmunk. How is it that I chewed this stuff all the time when I was a kid and had a smaller mouth? But the real issue was that the gum tasted nothing like Juicy Fruit. Juicy Fruit may not have any distinguishing fruit flavors, but it does have its own unique flavor, and this was not it.

The gum was vaguely fruity and a bit floral, but mostly it just tasted like sugar. I suppose "vaguely fruity" also describes regular Juicy Fruit, but they just didn't taste the same. I kept waiting for the Juicy Fruit flavor to kick in and move me, but it never did. At least I got some good bubbles in during the wait.

C-

Wrigley website

Juicy Fruit Groovy Fruity

In keeping with that gum theme, I bought myself this cute little cup of Juicy Fruit Groovy Fruity because I was attracted to the funky, colorful packaging. Despite nostalgic jingles about the moving taste of Juicy Fruit, I was never a big fan, simply because I couldn't really tell exactly which fruit it was supposed to taste like.

Well, neither of the two flavors in Groovy Fruity were well identified, either. They didn't taste like the original, vaguely tropical Juicy Fruit. Since I'm not sure what the two flavors were, I'll go by color: white and red. In my cup, there seemed to be more white than red.


The red pieces had an artificial cherry-like flavor, so what I'm really saying is that they tasted red. The tabs were firm at first, but they softened as the crunchy shell dissolved. Red was sweet, juicy, and just a tiny bit tart. It wasn't minty but did have a slight cooling effect. The flavor lasted five minutes or so before becoming a dull hint of fruity sweetness. At this point, the gum had a firmer, denser chew than I prefer.

The white tabs were a little more like the original Juicy Fruit, only with a very strong minty flavor and intense cooling effect. These chewed softer than the red gum, but didn't taste as fruity. The flavor was longer lasting, but neither flavor was all that good. I still like the container, but I wouldn't buy this again.

C+

Juicy Fruit website