Wednesday, November 11, 2009

Lotte Matcha Shake Crunky

Matcha Shake Crunky

Sometimes my craving for matcha is so strong that I will pick up a matcha flavor of a snack that I know I don't like. On that note, I present a review of Matcha Shake Crunky. According to the box, it is a limited edition release for this year.

I was amused that this flavor was called "Matcha Shake" and not just matcha, but I chalk it up to the Japanese marketing cycle and its demand for "new" and "different" products. This is not the first matcha Crunky, and I'm sure it won't be the last, but it might be the only "Matcha Shake" Crunky.

Matcha Shake Crunky

The bar smelled of a mild matcha, but the first things I noticed when I took a bite were the crunchy bits. As I remembered, they were bland (just a bit salty) but provided a good texture. The bar had a mild matcha finish and a very sweet aftertaste (common in white chocolate products).

I could definitely taste the green tea flavor, but it was in the background. The sweetness was probably supposed to be the shake element, but I didn't get any milky notes from it. I did like it better than regular Crunky, simply because of the matcha flavor, but it was nothing special.

This bar has also been reviewed by Kelly at Tasty Japan, along with several other flavors of Crunky.


Lotte website


Orchid64 said...

I've looked this one over several times and given it a pass. My experiences with white chocolate-based Crunky have been less that exciting so I gave it a miss. I'm rather glad I did now!

ebidebby said...

This was definitely a forgettable bar. You made the right decision!